McCulloch’s book is about the birth of a new medium.” —The Economist, “A well-researched retort to grumpy grammarians who think technology is turning kids into lazy, inarticulate drivelers.” —Time, “A compelling narrative rich with examples from her own online activities, a healthy dose of humor, and plenty of cat memes… the breadth of topics covered—from conversation analysis to meme culture to the development of texting as we now know it—makes this book useful, engaging, and enjoyable.” —Science, “Part Linguistics 101, part social history of the internet, Because Internet revels in digital language deconstruction, exploring not just the evolving language of online informal…More importantly, she doesn’t just appreciate internet language, she celebrates it.” —The Ringer, “It doesn’t matter if you’re baffled by the linguistics of the internet or you’re the first person to share memes with your friends; this book is so absorbing it will immediately draw you in.” —PopSugar, “Sometimes it seems like the internet is a seething brew of ugliness and misery. Because Internet is a New York Times bestseller! My fiancee really liked it, although I've not read it yet, the bits she has read to me were great! If you're a seller, Fulfillment by Amazon can help you grow your business. "casj"? As with any period of tremendous disruption, the explosion of informal writing is changing the way we communicate. We have a sense, more or less, of how informal speech works. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required. ), Generally either all lowercase or all caps, and rarely contains numbers. McCulloch is doubly suited to this subject, as a scholar and part of the first generation to grow up with social media…The message of Because Internet is that language is correct when sender and receiver understand a message in their shared context. And, as I've continued rediscovering with every chapter of this book, when we analyze the hidden patterns of written internet language, we can understand more about language in general. “Because Internet is the most up-to-date and comprehensive guide to the way informal internet language has evolved and is evolving. Because Internet: Understanding the New Rules of Language From Riverhead Books (Penguin, US) and Harvill Secker/Vintage (Random House, UK), available now in paperback! Because Internet: Understanding the New Rules of Language Gretchen McCulloch Limited preview - 2019. Because Internet is for anyone who’s ever puzzled over how to punctuate a text message or wondered where memes come from. AN INSTANT NEW YORK TIMES BESTSELLER!! Or sign up for my monthly linguistics email newsletter to make sure you don’t miss any book news on social media and find out when a Because Internet event may be happening near you! $26.00 . Because Internet: Understanding the New Rules of Language - Ebook written by Gretchen McCulloch. I also heard from several people who use the Dvorak keyboard, where the home row begins with vowels rather than ASDF, who reported that they just don't bother keysmashing anymore at all because their layout makes it socially illegible. Because Internet : Understanding the New Rules of Language by Gretchen Mcculloch, 9780593189566, available at Book Depository with free delivery worldwide. Its historical perspective will illuminate every generation of internet users: oldies will get a clear picture of what young people are up to; younglings will discover the origins of their latest linguistic fashions. Because Internet: Understanding the New Rules of Language Gretchen McCulloch No preview available - 2019. .orange-text-color {color: #FE971E;} Explore your book, then jump right back to where you left off with Page Flip. Reviewed in the United States on July 28, 2019. “Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. This might have been an interesting topic for a book, though instead, it's a padded-out compilation, based on "soft" statistics, often based on hearsay evidence, on how the time one adopted internet use may alter how one writes. If you learned how to have a conversation from movies, you might think that people regularly hang up the phone without saying goodbye and no one ever interrupts anyone else. “McCulloch is such a disarming writer — lucid, friendly, unequivocally excited about her subject — that I began to marvel at the flexibility of the online language she describes, with its numerous shades of subtlety.” —The New York Times, “Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. any day now informing me that they say them often enough that they've devised more efficient names for them. One type of writing hasn't replaced the other: the "Happy Birthday" text message hasn't killed the diplomatic treaty. Find all the books, read about the author, and more. out of the blue, you can form a pretty solid hypothesis about what's going on, and if it's accidentally omitted ("I am fond of this ______"), many other words could take its place. I realized that in many cases there were answers, just not from an internet native speaker, not all together in one place, not in a form that's fun to read regardless of how much you already know about linguistics. If you learned to tell stories from audiobooks, you might think that nothing much new had happened with the English language in the past couple hundred years. Going to be quoting this at everyone forever; sorry, friends! As a linguist, what compels me are the parts of language that we donÕt even know weÕre so good at, the patterns that emerge spontaneously, even when we arenÕt really thinking about them. $26.00 . Gretchen McCulloch is the only linguist I have ever read who describes internet language from the perspective of an insider who actually uses and understands it. That's it. Something went wrong. Download for offline reading, highlight, bookmark or take notes while you read Because Internet: Understanding the New Rules of Language. She's a keen appreciator of contemporary culture and the central role language plays in our world, and sets out to explain how internet language came into being, and has now reached every corner of communication. J.P. Morgan - The Life and Deals of America's Banker: Insight and Analysis into the... “McCulloch is such a disarming writer—lucid, friendly, unequivocally excited about her subject—that I began to marvel at the flexibility of the online language she describes, with its numerous shades of subtlety.” —. Hearing "of!" Reviewed in the United States on August 16, 2019. Toward the end of “Because Internet: Understanding the New Rules of Language,” the linguist Gretchen McCulloch acknowledges a paradox at the heart of her book… Lucky for us, internet language is both easier to work with, since the text is already digital, and less likely to get distorted because someone's observing it, since much of it is already public as tweets and blogs and videos. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, … By Gretchen McCulloch Added November 12, 2019. August 20, 2019 • A lively new book by Gretchen McCulloch dissects the common vernacular that forms the cornerstone of online communication. Give it to your favorite stickler.” —People, “Rather than obsessing about what the internet is doing to language, [Because Internet] largely focuses on what can be learned about language from the internet. Gretchen McCulloch explores the ever-changing language of online.” —Elle, “30 Best Books to Read this Summer”, “McCulloch lays out the ways in which online lingo, from emojis to GIFs to acronyms like “lol” and “omg,” has become a vital part of modern communication. Inspire a love of reading with Amazon Book Box for Kids. Top subscription boxes – right to your door, © 1996-2020,, Inc. or its affiliates. "Rhinoceros" is longer and way more informative: if you hear "rhinoceros!" "uzh"? Previous page of related Sponsored Products. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are. Self-described internet linguist McCulloch traces how the web has changed the way we communicate—whether through emoji, lowercase letters. AN INSTANT NEW YORK TIMES BESTSELLER!! It brings new insight to classic linguistic questions like, how do new words catch on? or cat memes—and makes a compelling, entertaining argument that this change is good for the English language as a whole.” —Real Simple, “In prose at once scholarly and user-friendly, McCulloch unpacks the evolution of language in the digital age, providing a comprehensive survey of everything from the secret language of emojis to the appeal of animal memes.” —Esquire, “English’s great strength is its informality and the internet has created a golden age for studying this flexibility: McCulloch’s lively and delightful survey of these new findings is a must for anyone who loves language in all its expressive forms.” —Cory Doctorow, “A funny and fascinating examination of the evolution of language in the digital age.” —Publishers Weekly, “An insightful analysis of language and the internet of right now, in-depth yet accessible to any internet generation.” —Booklist, “A fun read for Internet people of all generations….Recommended for web and language nerds alike, encompassing illuminating facts on the origin of acronyms, memes, and digital tone of voice.” —Library Journal   Internet writing is also useful because speech is an absolute nightmare to analyze. Joe Mersnik rated it really liked it According to linguist Gretchen McCulloch, the author of Because Internet: Understanding the New Rules of Language and co-host of the podcast … It’s also an analog window into how the evolution of digital communication mirrors the shifts in word usage that have happened over generations.” —Wired, “Must-Read Books of Summer”, “Gretchen McCulloch’s Because Internet is not your English teacher’s grammar guide—not even close. Internet language studied from the inside, Reviewed in the United Kingdom on August 24, 2019. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. We also try to maintain a constant rate of information flow: to say predictable words more quickly and unpredictable words more slowly. Sure, they both involve moving the same body parts, but they're hardly the same task at all. In “Because Internet,” a linguist looks at the way online conversation is shaping all conversation. We truncate words without regard for spelling: you can say the first syllable of "usual" or "casual" and everyone knows what you mean, but do you write it "yooj"? To order a copy go to . In “Because Internet,” the linguist Gretchen McCulloch reviews the ways the online environment is changing how we communicate. It’s a vision of language as one way to make room for one another.” —The New Yorker, “We know lols, emojis and hashtags are altering our discourse. Linguists seem to fall into 2 categories: Prescriptivists, who can overdo it and become grammar nazis, and Descriptivists, who just describe how people communicate, no matter how much it seems to presage the end of the world. Sorry, your blog cannot share posts by email. Our payment security system encrypts your information during transmission. This was the first book where every time I tried to open it, it just closed the book each time. One of the few books I just didn't have sufficient masochism to finish. My mission with this book is to map out what some of those patterns are, to examine why they fall into the patterns that they do, and to give you the tools to look at internet language and other cutting-edge linguistic innovation through the lens of a pattern-seeker. Language is humanity's most spectacular open-source project, and the internet is making our language change … Read this book using Google Play Books app on your PC, android, iOS devices. Writing has become a vital, conversational part of our ordinary lives. Buy this book. Keysmashing may be shifting, though: I've noticed a second kind, which looks more like "gbghvjfbfghchc" than "asafjlskfjlskf," from thumbs mashing against the middle of a smartphone keyboard. (Like her, I welcome our internet language overlords.) Michael Thom rated it it was ok Mar 13, 2020. Enjoy a great reading experience when you buy the Kindle edition of this book. In this chapter alone, the word "of" occurs over one hundred times, and making them all five times longer would be a lot rhinoceros sounds for a small amount rhinoceros meaning! If you are concerned about digital tools dumbing … We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. What's changed is that writing now comes in both formal and informal versions, just as speaking has for so long. We have a long history of doing it, and itÕs the primary thing that linguistics studies, much as literature and rhetoric study formal writing and formal speaking. The norms that we worked out for books and newspapers donÕt work so well for texts and chats and posts. Language is humanity’s most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Save $5 when you spend $20 Offered by Just try putting this book down.” —John McWhorter, author of Our Magnificent Bastard Tongue and Words on the Move. .orange-text-color {font-weight:bold; color: #FE971E;}Ask Alexa to read your book with Audible integration or text-to-speech. ItÕs hard to do at a massive scale. Gretchen McCulloch writes with great common sense, an eye for the apt illustration, an appealing sense of humour, and a real concern for explanation. WhatÕs the deal with how people of different ages punctuate their emails and text messages so differently? High-res version of the cover and author photo may be downloaded below (right click and open in new window). Imagine learning to talk from recordings rather than people. You might never be wholly comfortable with public speaking, but of course you can complain about the weather to a friend. Learn how to set boundaries, stand your ground, and inspire others' respect in the process! Because Internet: Understanding the New Rules of Language (Hardcover) By Gretchen McCulloch. It then automatically downloaded the fixed version to my iPad and it opened without crashing. If you only ever talked when you were public speaking, you'd expect that talking always involves anxious butterflies in your stomach and hours of preparation before facing an audience. Everyday low … Please try again. But thereÕs already plenty of admiration for literature and oratory. It's not just that we make patterns. June 2020: translation & public health, LingComm Grantees, and IPA masks, Top posts of 8 years of All Things Linguistic. Tank: The Definitive Visual History of Armored Vehicles, Social Media Marketing: Leverage the Power of the Internet to Grow Your Business, The Siren Depths: Volume Three of the Books of the Raksura. I can’t open this book on my kindle app on iPhone +. Want to skip a step and use preexisting recordings? Booktopia has Because Internet, Understanding the New Rules of Language by Gretchen McCulloch. It's simply not clear, but speech proceeds merrily along anyway. July 2020: Because Internet in paperback! One way to think about informal writing is through the lens of efficiency. Studies of Victorian letters and medieval manuscripts can tell us that a particular word is older than we thought, or provide evidence of changing pronunciations through idiosyncratic spelling, but we don't want to limit our studies of present-day English to a fifty-year time delay, based solely on the highly biased sample of the kinds of famous people whose papers get donated to archives. Write a review. Please try again. Because Internet: Understanding the New Rules of Language. .) We've been saying it out loud for generations, long enough for it to have worn down to "I don't know," "I dunno," and even a simple triplet "uh-huh-uh" or "mm-hm-mm" to the low-high-low melody of "I dunno." There was a problem loading your book clubs. The author Gretchen McCulloch is a linguist who studies internet language. This item: Because Internet: Understanding the New Rules of Language by Gretchen McCulloch Hardcover CDN$27.16 Only 10 left in stock (more on … . Even the most absurd-looking slang has genuine patterns behind it. Alternate formats for this page: Download Because Internet book as pdf and Download Because Internet book as epub. Please try again. Wordslut: A Feminist Guide to Taking Back the English Language, Because Internet: Understanding how language is changing, Underground: A Human History of the Worlds Beneath Our Feet, Drive-Thru Dreams: A Journey Through the Heart of America's Fast-Food Kingdom. I’m a fan of the author’s podcast so I preordered the heck out of this, and it did not disappoint. Even the logistics of distributing fun language surveys or asking people to donate archives of their text messages has gotten easier online. Internet linguistics isn't just a study of the latest cool memes (though we'll get to memes in a later chapter): it's a deeper look into day-to-day language than we've ever been able to see. Because internet: understanding the new rules of language. It has made me want to learn more. An illuminating and fun guide for both digital natives and the digitally baffled, Reviewed in the United States on July 24, 2019. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. For the 2020 holiday season, returnable items shipped between October 1 and December 31 can be returned until January 31, 2021. Gretchen McCulloch is an internet linguist who analyses the ways we communicate online. What’s more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time. In the year 800, Charlemagne managed to get himself crowned as Holy Roman Emperor without being able to sign his own name. Good luck: most of that is news, acting, and other formal varieties. Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free. Frequency isn't completely static: the word "rhinoceros" entered English around the fourteenth century, but as the animal became more common in the lives of English speakers, we shortened it to "rhino" by 1884. From Riverhead Books (Penguin, US) and Harvill Secker/Vintage (Random House, UK), available now in paperback! But traditionally, linguistics doesn't analyze writing very much, unless it's a question about the history of a language and written records are all we have. There were difficulties in studying informal writing before the internet, too. That is, we were until very recently. You're listening to a sample of the Audible audio edition. So I wrote this book. When did people start saying this? McCulloch guides the reader through the seeming disorder of internet-influenced communications and deftly contextualizes all of it: memes and gifs, emoji and emoticons, weird punctuation and no punctuation. Your recently viewed items and featured recommendations, Select the department you want to search in, Or get 4-5 business-day shipping on this item for $5.99 (Thanks, Alphonso!). Everyday low prices and free delivery on … Her understanding of the fluidity of language in an internet era is refreshing and celebratory. View all » Common terms and phrases. It's that even when we're not trying to make patterns, when we think we're just a billion monkeys mashing incoherently on a billion keyboards, we're social monkeys-we can't help but notice each other and respond to each other. This shopping feature will continue to load items when the Enter key is pressed. Imagine how weird youÕd think ordinary conversation was if youÕd only ever seen scripted TV monologues! . "cazh"? Harvill Secker/Vintage (Random House, UK), buy signed copies through Argo Bookshop in Montreal, sign up for my monthly linguistics email newsletter, full reviews and other media coverage of Because Internet, go to the media page, Get my monthly linguistics email newsletter, August 2020: Virtual hallway experiments and bouba/kiki video. Because Internet: Understanding the New Rules of Language (Hardcover) By Gretchen McCulloch. The internet and mobile devices have brought us an explosion of writing by normal people. Linguistically inventive online communities spread new slang and jargon with dizzying speed. Reading her work is like suddenly being able to see the matrix. When I grew up, the Internet was regularly chastised by 'serious' people for bringing about the death of grammar. Something we hope you'll especially enjoy: FBA items qualify for FREE Shipping and Amazon Prime. Kobo eBook (July 23rd, 2019): $4.99 ; Paperback (July 21st, 2020): $17.00; Library Binding, Large Print (February 12th, 2020): $32.99; Staff Reviews. Riverhead, $26 (336p) ISBN 978-0-7352-1093-6. I’m a language person—a professional editor and amateur linguistics nerd—and I love McCulloch’s analysis on that level. Buy Because Internet: Understanding the New Rules of Language Illustrated by Gretchen McCulloch (ISBN: 9780735210936) from Amazon's Book Store. "Because Internet" is a guide for everyone: digital natives and the digitally baffled, and everyone else who uses, wants to use, or needs to decipher, memes, emojis, excessive punctuation and lolz. The problem is that writing is too premeditated, too likely to have gotten filtered through multiple hands, too hard to attribute to a single person's linguistic intuitions at a specific moment. It takes about an hour of skilled human work per minute of audio recording to get speech into a transcript usable for linguistic analysis: to transcribe the overall gist, to go back and add detailed phonetic information, to extract parts and analyze their acoustic frequencies or sentence structure. Where do people say that? Because Internet: Understanding the New Rules of Language Gretchen McCulloch No preview available - 2019. We learned to write with a paralyzing fear of red ink and were taught to worry about form before we even got to consider what we wanted to say, as if good writing was a thing of mechanistic rule-picking rather than of grace and verve. . While there were a few keysmash purists, who posted whatever came out, I found that the majority of people will delete and remash if they don't like what it looks like, plus a significant minority who will adjust a few letters. You learned to speak English domestically, conversationally, and informally long before you could sit through an entire news report or deliver a speech. . Communication Skills Training: How to Talk to Anyone, Connect Effortlessly, Develop... To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. acronyms already apps Arabic author cited blog caps chat chatrooms communication context conversation danah boyd David Crystal dialect dot dot … Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. She doesn’t just describe language trends: she investigates why they’ve taken place, and it’s her insightful interpretations that give this book its special appeal.” —David Crystal, author of Shakespeare’s Words and How Language Works, “Because Internet is a joyful exploration of the newest creative upswell of English—if you want to understand why you love emoji, share memes, and don’t make a sound when lol-ing, you need this book!” —Erin McKean, founder of the online dictionary, “Gretchen McCulloch has pulled off the feat of answering every question anyone today of any age has about how the internet has transformed the way we use language every day. Contact Shailyn Tavella for information on review copies and interviews. I'm not alone in wondering about these things. “Because Internet is the most up-to-date and comprehensive guide to the way informal internet language has evolved and is evolving. She explains how your first social internet experience influences whether you prefer “LOL” or “lol,” why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread. Any idea what the problem is? For links to full reviews and other media coverage of Because Internet, go to the media page. Really enjoyed this - accessible to me as a non-linguist and often very funny read that made me think too. When I see the boundless creativity of internet language flowing past me online, I canÕt help but want to understand how it works. It's clear that she is really embedded in internet culture and analyses the way real people communicate online - unlike some writers who just describe what they think 'kids these days' are probably doing with emojis behind their backs. Because Internet: Understanding the New Rules of Language by Gretchen McCulloch is published by Penguin (£12.99). McCulloch is the researcher I aspire to be. Named a Best Book of 2019 by TIME, Amazon, and The Washington Post A Wired Must-Read Book of Summer “Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. Some of her descriptions—such as what I'm calling "boomer ellipses"—left my jaw on the floor, while I was flipping through this book endlessly on my commute home. Get my monthly linguistics newsletter, featuring my latest Wired article, Lingthusiasm episode, book news, and a roundup of interesting linguistics links from the past month. One study showed that people say the word "mind" quite quickly in a sentence like "Mama, you've been on my mind," where it's very predictable thanks to a certain oft-covered Bob Dylan song, but they say it much slower in an unpredictable context, like "paid jobs degrade the mind," one of Aristotle's more obscure sayings. When I started writing about internet linguistics online, I quickly ran into more follow-up questions from readers than just another article could answer. I called them and stayed on the phone with their rep quite a while, and they fixed the problem while I was talking to them. If you learned to think out loud from news programs, you might believe that no one ever "ums" or waves their hands while searching for an idea, and that people swear rarely and never before ten p.m. The linguist Gretchen McCulloch aims to clear some things up with her new book, Because Internet: Understanding the New Rules of Language. Sure, he had scribes to write up his charters, but illiterately running an empire? A new book, “Because Internet: Understanding the New Rules of Language,” argues that our richest, most eloquent language is found online. out of the blue is pretty much meaningless, and if it's accidentally omitted ("I am fond __ this rhinoceros"), you can be almost certain that it was meant to be there. Gretchen McCulloch is the real deal: a trained linguist whose knowledge is deep *and* wide-ranging. Her debut book Because Internet: Understanding the New Rules of Language … Think about the English words "of" and "rhinoceros." Looks like a good book, but I can't read it with the Kindle app on my iPhone or iPad. Truly obscure animals, like the axolotl (a type of salamander) or the Wunderpus photogenicus (a type of octopus which, true to its name, is very photogenic), don't have nicknames in common use, although I expect to hear from the Association for Researchers of the Axolotl and the Wunderpus Photogenicus (ARAWP?) Free … When the author implied that Shakespeare might have done better with emojis, I kind of lost it. Add to Wish List. As someone whose degree is languages and day job is tech, I've loved Gretchen's Twitter and blogs and excitedly had this book on pre-order since the first day it was available. Why did emoji become so popular so quickly? Her enthusiasm for language is matched by her command over the subject; if you’re worried that the internet has killed language, McCulloch’s extensive examination will convince you otherwise. Sometimes, as with "of" and "rhinoceros," efficiency in writing and speaking amounts to basically the same thing: more letters on the page equals more sounds in the mouth.

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